The Keeble family wasn’t content with just selling more sausages, it wanted a brand that would secure the future for generations to come.
Stacks of sausages in the supermarkets. But all with the same flavour, same black tray and same attitude. We saw an opportunity to shake things up.
When we unearthed a Keeble family motto ’what the heck?!’ – we knew we had the basis for a great brand. This saying represented the family’s determination to always use the best quality ingredients and processes, even if it cost them time and money.
“Having worked with Elmwood before, we knew how effective their work can be. Once again, they’ve helped us to create a unique and striking design concept that will really stand out in today’s market.”