Häagen-Dazs’ new delivery service offers instant gratification..
Sometimes, you just can’t wait for your favourite ice cream. With the launch of mobile delivery service, Häagen-Dazs NOW, you don’t have to. Simply place your order through your phone and it’ll be delivered to you, wherever you are.
The new service cleverly stitches together a combination of proven mobile technologies. Customers place their orders using the chatbot built into Facebook Messenger, web-based geolocation APIs pinpoint the exact location through the mobile browser – the technology even allows the service to keep up, if the customer is on the move. And as a consumer, you can track the progress of your delivery in real time. Smooth.
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