‘This is one small step for ice cream and one giant leap for moustached-kind.’
To celebrate the stratospheric success of Movember, protein ice cream brand Wheyhey sent its last tub of limited-edition banoffee ice cream into space, complete with a pink ‘tache.
After making its way back to earth four hours later, the ice cream was ‘revived’ and the brand’s founders Greg and Damien grabbed a spoon to tuck in. (No reports as to whether they’re still alive.)
See the whole epic journey here: https://www.youtube.com/watch?v=ifMOZQkuUvk