Laurel and Hardy. Garth and Wayne. Thelma and Louise. Riggs and Murtaugh. Marley and Me. Hollywood’s seen some legendary double acts over the years (and some not so legendary ones), but a movie’s own perfect partner surely has to be a pizza.
Hence Pizza Hut’s own collaboration with O&M in Hong Kong, which turns a specially designed box into a movie projector. Movie/pizza lovers have the choice of four film-themed boxes – Slice Night (horror), Anchovy Armageddon (sci-fi), Hot & Ready (romance) and Fully Loaded (action) – which allow them to download a choice of films onto their smartphone. The stand/plastic-table-thing-that-stops-the-box-sticking-to-your-pizza then doubles up as a lens, which projects from your screen onto the nearest wall.
The aptly-named ‘Blockbuster’ boxes are currently only available in Hong Kong, but surely it won’t be long before the rest of the world gets a slice of the action.
Via. PSFK http://bit.ly/1Hrv9z4