Juices made from fruit and vegetables that would otherwise go to waste.
There’s goodness, even in the ugliest of fruit. But all too often, fruit and veg that’s thought to be too large, too small or just too wonky ends up in the bin. Shockingly, around 50% of celery grown in the UK is thrown away for failing to measure up. And yet, these veggie outsiders still taste great when cold pressed to make fresh juices.
That’s the thinking behind Tesco’s Waste NOT, a range of juices made exclusively from fruit and vegetables that would otherwise be tossed aside. It’s all part of the retailer’s commitment to reducing food waste, by making sure as much of the crop gets used as possible. Finally, every bottle used is made from 30% recycled plastic.
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