Now the days are getting lighter, summer only feels like a hop, skip and a jump away. So Canadian technical sportswear brand RYU is helping its customers get beach body ready. Its new scheme allows customers to return old items and buy news ones for half the prize.
Customers who have altered their physical shape, by bulking up or bulking down, can switch their old rags for shiny new kit. And, if that doesn’t make you feel good about yourself, RYU will donate the unwanted items to local charities.
The scheme is a part of RYU’s get fit initiative, ‘Up + Down’, which is part of its brand’s Athlete Member Program – offering members promotions, discounted event entry and training and nutritional advice.
What more motivation do you need?