Think like PatientPak – a collection of antimicrobial and other hygiene items for those planning a hospital visit. Its aim? To kill 99.99% of bugs, including nasties such as MRSA, salmonella and E. coli.
For £16, you get a set of 14 different germ prevention items, ranging from hand, surface and fabric sanitizing sprays to an advice leaflet, disposable pen and polite bedside sign to remind others to wash their hands.
PatientPak was made available from UK stockists such as Amazon.co.uk, Tesco and Mothercare late last year. Separately, much of the pack’s contents are readily available, but by bundling a range of products for a specific purpose, the brand has created a new product that should speak both to consumers’ worries and their desire for convenience.