Playtime. That familiar release from the drudgery of times tables and essay writing. We all remember the good feeling when the bell rang, and now US drinks brand Recess is aiming to recreate something similar with its new pop-up. The hemp beverage startup has launched Recess IRL, a grown-up playground where visitors can escape stress, re-boot and connect with a wider community.
Decked out in a playful neon colour scheme, the impression is rather like stepping into a real-life version of the company’s Instagram feed – which features prominently in the installation, projected onto one of the walls.
Suitable for way-beyond-school-age kids.