The ugly truth is that in the US, beauty and hygiene products designed for women, such as razors, shaving gel, and deodorant, cost on average 13% more than those designed for men. Women pay a ‘pink tax’ on ‘non-essential’ items, such as pads and tampons. While over in the UK, a woman will spend an average of £18,450 on her period over a lifetime.
The treatment of feminine care and periods still seems very old fashioned. We bet tons of women got a shock when they realised menstruation isn’t blue – yet it took until 2016 for Bodyform to make the first ever period commercial showing blood…
Increasingly, brands are joining in on this conversation – the latest being US retailer Boxed, who have taken the sales tax amount off the list price of their feminine hygiene products. Now that’s boxing clever.
Via. Canvas 8