Muji Miles

It might not make for such an interesting conversation with your hairdresser, but you can now clock up ‘Muji Miles’ with your very own Muji passport. (Cheers Tim.)

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The new digital passport app ‘checks you in’ when you arrive in the store, then gives you digital coupons and adds loyalty points as you shop. It also lets you check stock availability in nearby shops so you can track down that elusive duvet cover.

From Muji’s perspective, it’s an easy way to gather info on your shopping habits, as well as keeping jet-set customers happy with personalised offers and rewards. Ready for take-off?

Via. https://www.lsnglobal.com/seed/view/7648