3D menus let you preview, before you chew.
‘I wish I’d ordered that’. How many times have you glanced enviously across to the next table and seen the dish you really would’ve liked? Well now, choosy diners can preview a 3D version of each dish before they commit.
It’s all possible thanks to Kabaq, an AR menu that lets users view their orders as a 3D, 360-degree simulation. The thinking is, that users can get a better idea of ingredients and portion sizes, and perhaps be inspired to try something new.
Currently, 15 restaurants have signed on to trial Kabaq, with around 150 food items available. As well as menu previews, the 3D models can also be used on websites, social media, and marketing materials, and accessed in the Kabaq app.
That brings a whole new dimension to food ordering.