Guys. Ever fancied a flicker of eyeliner or a lashing of lip gloss? This is your lucky day…
Formen – ‘the globe’s first professional cosmetic house’ – is making make-up for men mainstream. It’s a growing category and this online start-up is offering a range of products, together with step-by-step tutorials and private consultations.
Move over feminine glamour. Make way for the beauty boys.