A lot of brands are showing more than just a passing interest in recycling. Coca Cola has taken it one step, or should we say, seat, further with these chairs. They’ve struck a deal with manufacturers, Emeco, to make fashionable furniture from their recycled plastic bottles. Each chair is made from 111 bottles hence the name, 111 Navy Chairs. Emeco and Coke hope the chairs will encourage domestic recycling by showing just how stylish and functional recycled goods can be. The chair will be available from June this year.