A breakthrough partnership to sell a custom line of smart speakers
Ikea’s tapping into Sonos’s cloud and smartphone-based tech to stream music from nearly any platform to speakers in any room in your home. The system, known as Symfonisk, has the potential to be a much deeper play into how sound exists in our environments. It could invisibly integrate sound (and perhaps even AI) into the entirety of one’s home by building sound into our furnishings.
Ikea now has the ability to bring ambient computing to the masses for a screenless, connected life. Could they use custom ambient sounds to design a more calming or lively space with audible textures? After all, Sonos has already partnered with Amazon to build Alexa directly into its speakers. What’s next?