Burger King partners with Instagram to create a burger customisation tool…
Burger King in Spain recently launched its Stories Ordering campaign on Instagram to give fans the chance to create their very own customised burger. The fast-food chain created nine separate Stories, one for each element of the Whopper burger. Within each story was a poll giving users a choice of ingredients and, if they completed all nine polls, they received a coupon to collect their free custom-made Whopper at restaurants across Spain for a limited time.
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