Can’t wait to try your new Nike trainers for size? Well now, at the flagship Paris store you can get the next best thing – a preview of your own design, projected onto a blank NikeiD trainer.
Choose the trainer style you want (there are three options on offer). Place it on the configurator platform, then take up a tablet and choose the colours and graphics you’d like to apply. The machine then projects your design directly onto the shoe.
How far can your imagination run?
Watch the YouTube video here.