It’s hard, when you’re out furniture shopping, to picture what something will look like in your home. To solve this problem, London- and Helsinki-based start-up, Sayduck, has created an augmented reality mobile app that demonstrates how a piece of furniture looks in a room. The app is interactive, too: digital lamps turn on and off, and you can follow step-by-step assembly instructions in real time.
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Founder, Mikko Martikainen, says the company’s initial strategy will be to partner up with furniture companies, such as One Nordic, while building up their own marketplace – all in the name of combining the convenience of online shopping with (almost) all the security of the physical experience.
Via. http://betakit.com/2012/04/25/sayduck-using-augmented-reality-for-try-before-you-buy-furniture-app