Online film uses real-time eye tracking to customise what the viewer sees…
Angry River by American filmmaker Armen Perian is a short online film that uses real-time eye tracking to edit its storyline based on what the viewer pays attention to.
There are five different narratives, and a custom algorithm pieces together a tailored viewing experience using the viewers’ webcams to see where their interest lingers the longest.
The result is a movie with near-invisible interactivity, where the viewer really is in the driving seat.
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