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Brand 69Slam makes surf shorts, bikinis and underwear with wild, in-your-face prints. It all began when the founder decided to rail against dull, boring briefs and “create mayhem” in his pants. Now the brand is on a mission to spread a revolution with its motto: PLAY LOUD! (Thanks to Amy K)
Every pair of surf shorts comes with a handy waxcomb keyring that you can use to wax your board. Now that’s authenticity.
Via. http://69slam.com/officialwebsite/?page_id=40
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This summer, easyGroup will venture into the fitness sector with the launch of two pay-as-you-go gyms in Slough, Berkshire and Wood Green, London. Don’t expect luxuries like saunas and swimming pools – the easyGyms emphasise value with no fixed annual contracts and fees starting at £15 a month.
“We’re ripping up the rulebook in the fitness sector by ensuring members pay for the stuff they use, not the stuff they never use!” says Paul Lorimer-Wing, Joint CEO.
easyGroup have already proved that their low-cost model can reap huge rewards. Applying this model to gyms — where luxuries are often expected — could open the facilities to a broader audience willing to compromise for value. Could you strip back some luxuries in your industry to offer a value-focused alternative?
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Trading overpriced nuts for inspiration, Minibar for the Mind offers a thought-provoking alternative to the usual fare in Morgans hotel minibars.
Created by The School of Life, the set includes a box of 250 conversation starters, a volume of columns written by faculty at The School of Life, “Reading Prescriptions” to suit every mood, and a notebook and pencil for when the inspiration hits.
Via. http://weallneedwords.com/andanotherthing/showing-off/minibar-for-the-mind.html
Food & drinkHotelsInnovationLeisureVerbal identity
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Cinemas around the world are faced with the challenge of recapturing the public’s imagination. In the UK, Sol Cinema takes a micro approach by showcasing local films in a converted 1960s caravan powered entirely by the sun (thanks Elliot). The micro movie house features an LED projector and two tiers of plush seating that can accommodate eight adults or 12 children. A dedicated usher sells tickets and a 120W solar panel and lithium batteries power the whole operation.
Part of a non-profit project, Sol Cinema is available to organisations that wish to showcase short films in the local community. After touring a number of music and arts festivals in the UK, the cinema is attracting plenty of attention, proving that an intimate, eco-friendly stage for local content is a winner.
EntertainmentLeisureSustainability
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Wanderlust is the latest funky crashpad to join Singapore’s growing and eclectic family of boutique hotels. The building, situated in the vibrant backpackers enclave of Little India, was originally an old school built in the 1920s and each of the four thematic levels of 29 rooms were designed by award-winning Singapore agencies, each of whom were given full creative freedom.
But with room rates starting at S$180, Wanderlust is no hovel. Instead, it’s more of a great value experience for adventurous business travellers who dare to venture off the beaten track and away from the usual big-name chains.
(Cheers, Dom.)
Via. http://wanderlusthotel.com/concept/
