Daily nuggets of inspiration from the good folk
As kids we’re told it’ll help our bones grow strong. While as adults a splash in your cuppa or a few glugs over your cornflakes is probably as far as your relationship with the white stuff goes.
It’s probably time milk had a makeover. And over in Amsterdam, the MelkSalon pop-up is trying to shift our preconceptions with new brand Fairlife.
Bring real dairy farmers into the city centre, call it a pop-up, and the aim is to elevate milk above its humble, childlike origins, into a cool health and wellness space to be enjoyed any time of day, by any age. We’ll drink to that.
Via. LSN Global http://bit.ly/1Jp5wUE
Denmark’s Roskilde – one of Europe’s largest music festival – is known for bringing a bit of enlightenment with its entertainment.
And 2015’s social initiative was the ‘piss to pilsner’ project. Think of it as beercycling if you like – with organisers aiming to collect 25,000 litres of urine from around 100,000 festivalgoers, which will then go on to fertilise malting barley for beer.
The beer produced will be ready just in time for 2017’s audience – while the message about waste and sustainability is there to enjoy instantly. And against acts like Paul McCartney and Florence Welch – we think it’s this act for good that was the true star of the show.
Via. Brand Channel http://bit.ly/1SJmMEJ
Bacon and egg martinis, Burger King’s bacon sundae, you’ll even find Camp Bacon in Michigan – an annual event for bacon enthusiasts. Yes, it seems the world’s obsession with this pork product persists.
And so in a bold move, Taco Bell are parodying baconmania to sell… bacon of course. New bacon chalupas to be exact.
Their latest spot is centred around a shopping mall full of bacon couture, bacon cologne, even bacon tattoos from ‘O-ink tattoo parlour’. With the fast food chain marking their distinction with the tagline, ‘bacon you can’t eat, is bacon you don’t need’. Never a truer word was spoken.
Via. Mashable http://on.mash.to/1KTXVNO
Everyone’s at it. Collaborations that is. And why wouldn’t you? They’re a great opportunity for brands to do something innovative and unexpected, capturing the attention of fans both new and old.
And so Nutella have sought a hand from Paris-based drawer, doodler, artist and illustrator to add his signature style to their iconic jars.
As part of this project L’atelier – there are three different bright, bold, and beautiful designs to go nuts over. See what we did there?
Via. Design Taxi http://bit.ly/1I5iZfb
Think global warming and air pollution, and cars won’t be too far from your mind. So you might be surprised to learn that the amount of methane from the world’s livestock makes up 18% of all harmful greenhouse gases – that’s more than all transport put together.
But we believe from great problems come great solutions – so could the humble (albeit harmful) cow hold the answer to the future of our planet?
At least design student Yi-Wen Tseng thinks so. Her Digestive Car features an engine fuelled by grass, incorporating bio-printed ‘cow stomachs’ to recreate methane production.
Using one pollutant to solve another – whoever said two wrongs don’t make a right?
Via. Protein http://bit.ly/1MCHBQG