Daily nuggets of inspiration from the good folk
Companies can spend millions on carefully crafting their logos and slogans in the hope they will bring customers flocking.
But when you combine the internet and a few basic photoshop skills, all bets are off, and you get the online craze of creating honest logos and slogans.
Advertising student Julien Delerue, has added to the internet’s efforts with these ads for Kleenex – reworking their logo to show exactly how their tissues are often used. It’s an honest bit of fun – rather nicely executed.
Via. Adeevee http://bit.ly/1PQq2Nm
For those who like their Big Macs on the move, comes the aptly named BagTray from McDonald’s in Hungary.
With a sturdier, perforated bottom, this takeout paper bag doubles up as a serving tray, with plenty of space for your meal, sauces, Diet Coke and all.
‘Making takeaway more convenient’ – that’s the claim at least. Although going to Hungary to try it doesn’t seem particularly convenient, so here’s hoping this innovation is a tearaway success and makes it to other shores.
Via. Design Taxi http://bit.ly/1QfS3Qo
Channel 4 have just launched 4NewsWall – a new news site offering users a ‘wall’ of gifs. Created for 16-34-year-olds, each gif can be clicked for further reading, with links to share everything on your social channel of choice.
In response to the apathy that often comes with current affairs, the dumbing down of news for younger audiences, the sheer amount of content out there, and the hyperactive social sharing of the internet – it might be time to take gifs a little more seriously.
Via. Protein http://bit.ly/1QWsi7Y
Check-in, passport control, security, not to mention duty-free; we all know getting through to your departure gate can be slow going.
Well, ahead of Tokyo’s 2020 Olympic Games, Narita International airport has unveiled its new terminal, complete with a fitting sports theme.
Complete with genuine running track flooring and complementary, minimalist furnishings from Muji, while the interior can’t promise to make queues move faster, it certainly wins on design.
Via. LSN Global http://bit.ly/1JSPuzP
A quantity of free beer. A clear sense of direction. Ordinarily, the one wouldn’t naturally follow the other. However, with the launch of their Bottle With a Mission, Heineken is showing drinkers in Amsterdam the way to go.
Placed randomly around the city, the bottles incorporate a GPS system that leads punters to the Heineken Experience brewery. Once picked up, the bottle springs into life and the cap rotates to indicate the direction of travel, straight to the source.
Now the technology’s in place, we wonder if there’s the possibility of a beer that can help you find your way home from the pub too.
Via. PSFK http://bit.ly/1bZCrkE