Daily nuggets of inspiration from the good folk
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Writers are a funny bunch. James Joyce wrote in bed. D.H. Lawrence wrote underneath a tree. Dame Edith Sitwell wrote lying in a coffin. T.S. Eliot wrote with his face covered in green powder. Wherever writers get their ideas from, we’re likely to be seeing more of them on the trains across America as Amtrak have opened a ‘writers’ residence’ on their long-haul journeys. (Cheers, Alex.)
It all began when Alexander Chee (author of Edinburgh and The Queen of the Night) said in an interview that trains were his favourite place to write. The idea was taken to Twitter by Jessica Gross and soon Amtrak had given the green light for her to give it a test run.
Now, after Gross completed her 44-hour round trip from New York to Chicago, she’s written about it in the Paris review (read it here: http://www.theparisreview.org/blog/2014/02/19/writing-the-lake-shore-limited/) and Amtrak have agreed to establish a long-term programme across its full network.
After poems on the underground, novels on the overground seem like the perfect step.
Back in 1978 Bill Weston agreed to be glued to a billboard as part of an ad campaign to demonstrate the strength of Solvite. Whether or not they mentioned to him that they’d be carrying that billboard from a helicopter remains unknown.
Creative media has come a long way in the years since then, with all sorts of innovative devices being explored. But Swedish haircare company Apotek Hjärtat hit all the social networks last week with their digital poster on the Stockholm subway. (Smart spot Martha.)
The poster uses ultra-sonic sensors (like regular sonic sensors, but with more ultra) to detect the arrival of trains in the station. As the trains rush by the model’s hair is blown about, then falls back into place when the train has come to a halt, presumably demonstrating the power of said hair product.
See for yourself how it works here:
Eggs? Check. Milk? Check. Bread, toothpaste and spaghetti? Check. Pair of Chanel knitted sneakers? Maybe not. Your local supermarket isn’t normally the place you’d expect to pick up the latest fashion tips, but that’s exactly what Karl Lagerfeld has recreated for Paris Fashion week.
The controversial German-born designer turned the supermarket into supermodel-market for his latest Fall/Winter 2014/15 collection, using the mundane setting to emphasise the glamour of the clothes. (And there’s also a certain irony of seeing a supermodel shopping for food.)
But it wasn’t just the clothes that caught our eye – no attention to detail was spared, and the shelves were lined with Chanel branded products, including olive oil, cornflakes and bin liners.
Forget the shopping channel, The Shopping Chanel is the place to be.
Your pink glove. Your keys. Your half-eaten pack of chewing gum. Have you ever wondered where they all disappear to? If they’re lucky, Yoonjin Lee gets her hands on them. In her project, named ‘Little Lost Project’, she finds discarded objects and gives them a life of their own with little arms and a heart-rending message on a cardboard sign.
The young graphic designer (who also goes by the name Zoonzin) is about to graduate from SVA under the tutorage of street artist Ji Lee, and wanted to raise awareness about our consumption of everyday objects. Once she’s set her findings up, Lee shoots them with a macro lens and takes video set to suitably sad music.
Maybe if we knew what our small, seemingly insignificant objects felt after they were lost and discarded we’d change how we treated them.
You’re just sitting down to your carefully crafted fish finger sandwiches when you catch a whiff of something delicious being cooked next door. Fortunately in the De Baarsjes neighbourhood of Amsterdam, food envy is no more.
Bilder & De Clerq has created a new breed of supermarket. Instead of having aisles and aisles of peppers, pasta and pretzels, they have fourteen individual stands, each with all the ingredients you need to make one delicious recipe.
The meals (and stands) change every week, and have a printed instructional card for you to take home with you. Most ingredients are locally sourced, organic and easily prepared in just 30 minutes – there’s even a recommended bottle of wine to complement your creation.
Finally there’s no need to be jealous of what your neighbours are eating. Bon appétit (or ‘eet smakelijk’ as they say in Holland).