Daily nuggets of inspiration from the good folk
Momentary lapses of reason. For a while now, Snickers has been telling us that these are best avoided by munching on a peanut-packed chocolate bar. ‘You’re not you when you’re hungry’ goes the claim, and with its latest ads, the confectionery brand shows how hunger breeds mistakes.
Created by BBDO New York, the series of posters shows examples of glitches, logical slip-ups and not-quite-joined-up thinking spotted in the environment around New York City.
Via. Ads of the World http://bit.ly/1LzwWoS
From food, to our phones, to fashion – we’re all after a bargain. But it can be hard to see beyond a swing ticket, and recognise the true cost of the low prices we crave.
Well, in a public square in Berlin, advocacy group Fashion Revolution have recently been challenging our lack of understanding, and the lack of transparency from clothing brands.
They set up a vending machine where passers-by could by a t-shirt for just €2. But as part of the deal, before users could claim their purchase, they were presented a short video highlighting the sweatshop conditions in which these kinds of clothes are typically made. Then, they could either buy the shirt – or donate their €2 toward improving labour conditions.
Who makes our clothes? Who sews them together? Who grew the cotton to begin with? The answers might not always be easy to hear, but they’re definitely important questions to ask.
Via. Protein http://bit.ly/1cn94Kb
Strawberries and cream, peanut butter and jelly, chocolate and Vegemite… apparently.
Images of Vegemite-filled Dairy Milk have been doing the rounds on social media down under. But until now, many were left wondering whether it was just a photoshopped hoax.
Cadbury Australia have announced the product is very much real, encouraging fans to even suggest their own foodie pairings with the hashtag #ChocPlusWhat.
Whether it’s a gimmick, or a genuinely tasty combination, remains to be tasted. But even a purchase out of curiosity, is still a purchase after all.
Via. Mashable http://on.mash.to/1cc1stm
To show just how green they are, Adidas are getting rid of colour altogether.
In the sports brand’s latest push towards ‘green tech’, they have released a pair of sustainable football cleats made with zero chemicals or pigment.
As we all become more eco-conscious, we increasingly look to our favourite brands to help us out, so this could be a nice step forward from the sports giant.
There are only 3,000 pairs of the ‘no dye’ boots in the world – and just 210 are making their way to the UK – so if you want to get your hands (or feet) on a pair, you better be quick.
Via. Design Boom http://bit.ly/1Aq30eH
Companies can spend millions on carefully crafting their logos and slogans in the hope they will bring customers flocking.
But when you combine the internet and a few basic photoshop skills, all bets are off, and you get the online craze of creating honest logos and slogans.
Advertising student Julien Delerue, has added to the internet’s efforts with these ads for Kleenex – reworking their logo to show exactly how their tissues are often used. It’s an honest bit of fun – rather nicely executed.
Via. Adeevee http://bit.ly/1PQq2Nm